Superbe campagne créée par NAKD and The Ebeling Group pour Samsung Canada. La gestuelle a été crée avec la gamme de téléphones mobiles de la marque.
Samsung Canada has unveiled a brilliant campaign that uses Samsung mobile phones to construct expressive hand gestures. The hand gestures and expressions include, “Express Your Artistic Side” which shows a recreation of the famous E.T. movie poster, “Express Your Successful Side” with the familiar business handshake, “Express Your Musical Side” with the cool “rock on” hand sign, “Express Your Strong Side” with an iron fist gesture, and “Express Your Innovative Side” with a #1 hand sign.
Express Yourself – Samsung
Toronto FC – Samsung
[Agence: Cheil Worldwide, Canada]