adidas Originals crafts a bold vision for the future that is informed by the past—pushing the limits of innovation while embracing the classics inherent within its DNA. Freely experimenting with advanced materials and performance breakthroughs, adidas celebrates its iconic history with both feet planted firmly in the future. The fourth drop of the collection features the apparel debut of adidas Primeknit. The revolutionary digitally-knitted fused yarn fabric—renowned for its flexible, breathable qualities that ensure a perfect fit—comprises the seamless Jacket PK, which also features concealed metallic zippers, a drawstring hood for one-hand adjustment, and subtle 3-stripe branding. Perfectly embodying the collection’s imaginative spirit, the Jacket PK employs the best of adidas’ technologies in new and modern ways. This adidas Originals “Primeknit” Pack will be available at adidas concept store: No42 Paris, No74 Berlin and selected Consortium retailers such as END., from January 16th.
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By viacomit, in Style. Monday January 11th, 2016
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