The young French brand, Out Of Town, launches the “Friday bag” backpack/tote with a minimalist and functional design. Created by three childhood friends – a photographer, a journalist, and an entrepreneur – Out Of Town defends the idea of a minimalist but practical product, on the border between urban and outdoor. Because one day may hide several others and because the week (re) starts on Friday, the Out Of Town bag lets go free with an unique accessory with the necessary modern survival (computer, camera, notebook, book, …). A quest for versatility also thinking through aesthetics, deliberately uncluttered. The Out Of Town bags use a fabric made in France. Although the collection released in September, before that, on the occasion of Kickstarter France debut, Out Of Town will launch exclusively two limited edition models on the platform. The operation starts on June 1 and will last 30 days only.