Japanese sports brand Mizuno and Italian car manufacturer Lamborghini announce a partnership, during the Geneva Motor Show 2015 with the presentation of a new co-branded running shoe, Wave Tenjin. The five-year partnership between Mizuno and Lamborghini will cover sports apparel as well as footwear. They both share core brand values such as innovation, pure design and craftmanship, to fulfil the most demanding expectations.

Present in Geneva, Takeshi Shichijo, Director of Mizuno Corporation, declares: « Signing this collaboration agreement is a genuine honor for Mizuno. The Lamborghini marque is renowned worldwide and is in perfect harmony with Mizuno’s commitment to technology, innovation and quality. This is the perfect platform through which to introduce Mizuno to enthusiasts of the Lamborghini brand. » Stephan Winkelmann, President and CEO of Automobili Lamborghini comments: « Lamborghini is known worldwide for its most sought-after super sports cars. Enthusiasts now have the opportunity to celebrate their passion for Lamborghini through this shoe and the upcoming products created with Mizuno. »

From Fall 2015, the range of Mizuno footwear and clothing sporting the Lamborghini shield will be available through Mizuno retailers, selected shops and Lamborghini dealers around the world.

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