Hunter Original has unveiled its new Spring/Summer 2015 campaign. Created in collaboration with visual artist Mat Maitland, watch now for Hunter’s modern take on an era of Ladybird books and nostalgic trips to the British seaside. The film evolves the story that started at SS15 London Fashion Week show. Set against a specially composed soundtrack, the underwater world of the installation at the center of the show space is revisited, looking at Hunter Original British heritage and icons of the seaside – ice cream cones swallow up whole goldfish, helter-skelters are inhabited by seagulls and strawberries fly through the air. Key styles from the new collection are featured in the campaign including the Hunter Slide, Original Dazzle Print Poncho and iconic Original Tall. New pieces are available to shop online.