In 2005, adidas Originals celebrated 35 years of one of its most iconic silhouettes: the Superstar. As part of the celebrations, a capsule collection of Superstars was created in collaboration with a handful of the world’s most respected footwear retailers and named The Consortium Series. Ten years on, Consortium has become a mark in its own right, a guarantee of quality in material and construction, a seal of approval from the most important retailers in the sneaker industry. Exploring the archive and more recently employing adidas’s freshest technologies, Consortium has produced some of the brand’s greatest partnerships and collaborations. The 10th Anniversary series sees adidas Originals invite five of the original Consortium partners to re-approach the Superstar, once again bringing their own unique flavours to an irrepressible footwear icon. The first model pays tribute to the brand’s founder, Adi Dassler, and was made with a premium soft black leather upper complimented by white leather heel tab and lateral Three-Stripes. Adi’s face features once again on the heel of both shoes in debossed black and white, whilst the Superstar’s classic tooling and toebox come in vintage off-white. Laces offered in Black or White feature Consortium aglets whilst the 10th Anniversary branding is featured on the inside tongue label and suede footbed. The adidas Consortium 10th Anniversary Superstar x Adi Dassler is available now at No42 Paris, No74 Berlin and selected Consortium retailers, such as END Clothing.
Adidas Consortiumadidas Consortium Superstaradidas OriginalsfootwearAdi Dassler x adidas Consortium Superstar 10th Anniversary
By viacomit, in Style. Monday February 2nd, 2015
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