Concepts et New Balance come together for the Concepts New York Store opening and team up on the ever popular Made In USA 997. Celebrating the partnership and opening together the shoes are inspired by the celebratory drink Rosé. Featuring a sueded upper, crocodile embossed reflective tongue and heel counter, sitting on top a white midsole and tri-colored sole. Concepts branding on the insole. This Concepts x New Balance Made in USA 997 Rosé is available exclusively at Concepts New York and Boston stores, and at the retailer’s online store.