http://youtu.be/LDnWV-_sl1s
Dr. Martens Spring/Summer 2014 campaign, shot by James Pearson Howes, celebrates freethinkers, new aficionados and forever fans. With a cast made up of 19 people, the campaign features personalities of different ages, backgrounds, and various professions. Despite their differences, they all share one thing: they wear their Dr. Martens with pride and passion, their shoes reflect their values. These people defend their convictions such as Khan, 9, Ska fan and Sarah who fights for the respect and loyalty. Or Misty defending the integrity and Bryony the positivity and determination. Dr. Martens campaign also comes to life on the web and social networks, where you can share your style and claims through the application # STANDFORSOMETHING available on Facebook and mobile.
Dr. Martens “Stand for Something” Spring 2014 Campaign Video
By viacomit, in Advertising, Style. Thursday February 20th, 2014
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