WEAR IT. GIVE IT. JOIN THE FIGHT. ALDO invites you (and your friends and friends of friends!) To join its relentless fight against AIDS, with the launch of a new awareness campaign and fundraising: #FriendsFight. As part of the #FriendsFight campaign, ALDO launched a collection of friendship bracelets created in collaboration with Waris Ahluwalia, designer and CEO of Waris Loves You and House of Waris, actor and globe-trotting tastemaker. Available in red, black, navy and green mint, these unisex friendship bracelets, adorned with a dart finish “old gold” will be available at a price of 5 euros in a selection ALDO stores worldwide. 100% of the proceeds from the sale of the #FriendsFight bracelets will go to supporting Partners In Health and its HIV/AIDS programs. Partners In Health strives to achieve two overarching goals: to bring the benefits of modern medical science to those most in need of them and to serve as an antidote to despair. For more details about ALDO FIGHT AIDS, visit www.aldoshoes.com/afa.
ALDOstyleWaris AhluwaliaWaris Loves YouWaris Loves You x ALDO
By viacomit, in Style. Friday February 7th, 2014
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