Lil Wayne becomes a major shareholder of the Parisian accessories label wize&ope. The announcement was made at a special event held at wize&ope concept store in Paris on October 15. This announcement marks the first partnership of Lil Wayne with international accessories brand.

“My personal style, as well as my everyday lifestyle, has always been about individuality and being open minded, I was drawn to wize&ope because of their amazing design, fresh packaging and their support of individuality. I’m excited to bring wize&ope watches stateside and inspire their future collections” says Lil Wayne.

wize&ope products are currently available for sale in Europe and Asia, will soon launch in North America which Lil Wayne will be the Brand Ambassador for watches collection. The launch will take place in February 2014.