For 140 years Heineken has used a figure of the electro music scene, Pedro Winter and his world famous label Ed Banger Records. A Heineken box x Ed Banger collector accompanied by a bluetooth speaker Lowdi has been launched and is available in a limited edition at colette. To continue this colaboration, Heineken offers the “Ed Banger Design Factory by Heineken“, a digital experience on Facebook that allows fans to imagine and design its own Heineken bottle from more than a hundred graphics designed by So Me. Participants will surprise and convince the Ed Banger jury to win a weekend in Amsterdam and exposing its creation in the the Heineken Experience museum.