adidas Original unveiled a campaign video “Unite All Originals” directed by So Me, Ed Banger‘s creative director and DJ/producteur A-Trak. This video show us A-Trak rework his single “Landline” with ambient sounds featured in the footage to create an exclusive, unique new song. This campaign kicks-off the global launch of “adidas collider“, an online application letting people dive into a world of original content, where international artists from various disciplines collide to create something truly unexpected and unique. Check out the first four creative collisions of : Iggy Azalea / Evan Roth, Daniel Disaster / Stooki, Geoff Lillemon / Colin Solal Cardo, and Flip / Grace Tang

http://youtu.be/oYBDs5BYxn8