As part of the association between Ralph Lauren Denim & Supply with the DJ and electronic music producer Avicii (initiate for Autumn/Winter 2012), Ralph Lauren participates in the promotion of his House for Hunger tour, a charitable initiative – with the launch of a PlayButton. The PlayButton is a MP3 player in the form of a badge. Priced at € 20, it is distributed in a limited edition and only available DenimandSupply. Alongside Avicii, 10 artists have created exclusive tracks and remixes for PlayButton House for Hunger. Among the artists involved are Albin Meyers, Arty, Cazzette, David Tort, EDX, Hardwell, MYNC, Nicky Romero and Moby. Artists, labels and editors have generously given the rights to use these songs for the PlayButton House for Hunger. In addition, a donation in the amount of $ 60,000 was made for the FEED Foundation. If the act of buying the PlayButton has no direct impact the donation, bringing it, you show your support to raise awareness about the reality of hunger in the world!