We had the pleasure to discover in exclusivity the new Japanese manufacturer Nikon film foreshadows the axis of the brand for years to come. Based on feelings, TEARS campaign is inscribed in the continuity of I AM NIKON and stops on all universal emotions such as fear, joy, sadness or frustration, many times when the tears finally flow . A nice spot 2 minutes Nikon highlights as best tool to capture those special and so human moments. Thank you Marcel for this great opportunity.