And if crowdsourcing was a way for the future of the automobile? This is certainly one of the ideas raised by the application “Inside You” the Swedish automaker Volvo. With this Facebook application, all owners of the brand around the world are invited to share what makes “their” Volvo and thus establish statistics that will better understand the drivers and vehicles and to design more suited to their purposes. For example, the hook to attach the bag to her ladies shoes or storage under the seat. And crossing data, we obtain enough statistics revealing geographic patterns as the 92 % Norwegian with shovels in their car !

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