The renowned Brazilian flip flops brand is celebrating its 50th anniversary. Symbol of a philosophy of life and joyful Cariocas attitude, Havaianas has become a symbol for half a century full of Brazilian culture worldwide. The atypical history of the famous Brazilian brand began in 1962 with the creation of the first pair of flip flops 100% rubber-soled white and blue strips inspired by traditional Japanese sandals. Designed for the working classes, the product becomes the indispensable element of the holding of each Brazilian. To celebrate his half century in style, Havaianas launches a limited edition of exclusive pair of flip flops. Tribute to the fans of the brand and the two iconic models who have made it successful, the pair is a direct reference to the mythical “flip-over” that marked the 90s. Only 50,000 pairs of this model will be produced and 100% of the proceeds will be donated to UNICEF, to support its projects in Brazil.
Havaianas 50th Anniversary Limited Edition Flip Flops
By viacomit, in Today's, Style. Monday July 16th, 2012
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