A l’occasion de son 40ème anniversaire, Gap ouvrira à partir du 10 septembre et pendant 19 jours une boutique éphémère dans le quartier de Carnaby Street à Londres. Pour l’évènement, le directeur artistique de Gap Patrick Robinson, a invité la bloggeuse, photographe et illustratrice Garance Doré à exposer ses illustrations dans le pop-up store. En plus de cette exposition éphémère, les illustrations de Garance apparaitront également sur une série de t-shirts vendus en exclusivité pour l’évènement. Ci-dessous quelques exemples du travail d’illustration de Garance Doré.
On the occasion of its 40th anniversary, Gap has surprised onlookers with an ephemeral boutique on Carnaby Street in London. On-site illustrations by French blogger Garance Doré will be exhibited, with some of them even selected to be put onto t-shirts from the brand. This pop-up store will be open for a 19 day period starting on the 19th of September. The store is a great accolade for Garance Doré whose eponymous blog has become a reference site for fashion lovers. Alongside her fashion illustrations, Garance Doré has also photographed looks she has seen on the street which tell a tale about current worldwide fashion trends. As for this partnership with Gap, the idea came from Patrick Robinson – the brand’s artistic director. T-shirts with the blogger’s illustration on them will be sold in limited edition and exclusively for the duration of the event. Below some examples of Garance Doré work.
