Le Wall Street Journal d’aujourd’hui nous annonce que le site communautaire Facebook veut vendre vos infos aux annonceurs et que les campagnes « super » ciblées pourrait démarrer dès cet automne.

« Facebook Gets Personal
With Ad Targeting Plan

Social-networking Web site Facebook Inc. is quietly working on a new advertising system that would let marketers target users with ads based on the massive amounts of information people reveal on the site about themselves.

Eventually, it hopes to refine the system to allow it to predict what products and services users might be interested in even before they have specifically mentioned an area… « [Lire la suite]